MAXIMUM APPEAL . . . Herb Lenon perfected the ultimate lure appeal by constantly testing new and different odors on long professional trap lines. Many remarkable new ingredients were discovered!!
MAXIMUM RANGE . . . Lenon's lure formulas are loaded with the most powerful, supreme quality glands, musk, essential oils, aromatics, tinctures, crystals, powders, and secret ingredients available.
MAXIMUM LIFE . . . Lenon's thick paste lures are properly well aged before blending in an expensive fixative and an odorless preservative. The lures will now retain their extremely alluring odor and appeal for weeks at a set or years in the bottle.
COMPLETE LURES . . . Lenon's complete formula lures appeal to all known animal calls. No bait is needed in addition to make any lure more effective.
ORIGINAL LURES . . . Herb Lenon, a pioneer lure developer, always originated, never irritated, new lure formulas. This assures you of quality lures and distinctly different odors that produce maximum trap line results. Lenon's are lures you can count on!